Question: What Is The Demographic For Millennial Podcast Listeners?

What age group listens to podcasts the most?

Share of people who listen to podcasts monthly in the U.S. 2017-2020, by age group. According to a survey held in early 2020, 49 percent of respondents aged 12 to 34 years old had listened to a podcast within the preceding month, compared to 22 percent of those aged 55 or above.

What percentage of Millennials listen to podcasts?

The keenest podcast consumers were Millennials, with 44 percent of 26 to 35-year-olds listening to podcasts each week.

Who is the target audience of podcasts?

About half (49.4%) of the podcast audience is aged 25-44; with. The 25-34 bracket constituting the single largest age group (28.2% share); while. Almost one-fifth of podcast listeners are aged 18-24.

What is the average age of podcast listeners?

Age of monthly podcast listeners versus US population (Infinite Dial 20): 12-34: 48% (vs 37%) 35-54: 32% (vs 40%) 55+: 20% (vs 23%)

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How do podcasts make money?

Sponsorships are the most common way podcasters make money. This is when the podcast promotes the sponsor during the show. You probably hear your favorite shows plug their advertisers a few times in every episode. Rates range from $18 to $50 CPM, though hugely popular podcasts can pull in a lot more.

Why do podcasts fail?

Most podcasts fail because podcasters sabotage themselves. They make the show they think they should make instead of the show they want to make. Of all the countless podcast listeners in the world, there are plenty of people who want hear your message. If you’re a beginner, embrace the beginner’s mentality.

What are the best podcasts 2020?

The 10 Best Podcasts of 2020

  1. Nice White Parents.
  2. Code Switch.
  3. Staying In With Emily and Kumail.
  4. You Must Remember This: Polly Platt.
  5. Outsiders.
  6. The Daily.
  7. Floodlines.
  8. Dead Eyes.

What is the best length for a podcast?

If you launch podcast episodes on a daily basis, aim for about 10-15 minutes in length. If your podcast episodes come out weekly, try to hit somewhere between 15-60 minutes. And if you opt for a monthly schedule, you could do up to 90 minute episodes.

What podcast listens the most?

While podcasts are enjoyed across generations, the survey found Millennials to be the most frequent listeners. In fact, a third of Millennials listen to podcasts daily.

Are podcasts still popular 2020?

Over 55% of the US population have listened to a podcast. In 2020 over 155 million people listen to a podcast every week. Around 24% of the US population (68 million) listen to multiple podcasts weekly. The most popular age group for podcasts listeners is 25-44 which make up 49% of total listeners.

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How do podcasts go viral?

Here are a few tips for enhancing your chances of going viral with a podcast.

  1. Focus on Noteworthy Guests and Exceptional Content. Before we get to tactics, let’s take a moment to talk about content.
  2. Create Short Video Clips.
  3. Use Pull Quotes on Social Media.
  4. Create a Blog Post.
  5. Create an eBook.

How many podcast listeners make money?

Sponsors & Advertising There are several different podcast ad networks that can connect you with advertisers. They do all the work of finding advertisers, negotiating rates, getting the script, and more. You usually need a larger audience of at least 5K or 10K listeners per month to work with them.

What is the #1 podcast in the world?

Top podcasts

Podcast Industry Ranking
Top 20 Podcasts
Rank Podcast Publisher
1 The Daily The New York Times
2 NPR News Now NPR


What percentage of podcast listeners are female?

According to the most recent data, 39 percent of men in the United States had listened to a podcast in the last month, compared to 36 percent of women. Podcasts were most popular among users in the 12-34 age bracket than with older generations, and were predominantly used by White people.

What do you call someone who listens to podcasts?

A podcaster is one who podcasts. Someone who hosts and produces podcasts.

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